Citizen's Guide To Disaster Management

This book is meant for general readers. Instructions given in it can be used by any person for saving himself or herself, his or her family and also community, in case of a disaster. It is a comprehensive work which discusses both natural and man-made disasters. The author has provided a detailed discussion on what is disaster, types of disasters and how to cope with them -- both during and after.

ISBN: 1403930376
Author: Modh, Satish
Published by: MACMILLAN INDIA LIMITED
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Chemical Project Economics

This book is aimed at students and Chemical Engineering and practising engineers. It covers the finer aspects of process selection, site selection along with the project economics. It provides an overview of product pricing and presents an annual report of a chemical project for a better comprehension of the project economics.

ISBN: 1403928142
Author: Mahajani, V V, Mokashi, S M
Published by: Macmillan India Ltd.
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Chaotic Markets

The author shows readers how to turn market chaos and uncertainty to their advantage. Concluding each chapter with a series of questions designed to help readers apply the book's principles in their own organisations, the author demonstrates how to detect changes in market conditions early, uncover latent customer needs, create new products and services, and maintain a competitive edge. It shows business leaders, managers, and entrepreneurs how to anticipate the future; and includes dozens of examples from companies big and small, successful and failed. Every chapter concludes with a series of questions to engage the reader in the concepts and principles..

ISBN: 9780275993719
Author: Samli, A Coskun
Published by: MACMILLAN INDIA LIMITED
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Channeling The Challenges Of Disability

"From its inception the Institute of Rehabilitation Science has provided quality education and prepared skilled professionals in the field of Rehabilitation and Special education for the disabled. It has sensitized the society on disability issues through its extension services. The International Rehab Conference 2006 on ""Channeling the Challenges of Disability"" is a milestone in highlighting the struggles of people with disability against discrimination and inequity in all aspects of life. It addresses the unmet needs of persons with disability and their challenges. These are the proceedings of the International Rehab Conference 2006 on Channeling the Challenges of Disability held on December 7 - 9, 2006, sponsored by Institute of Rehabilitation Science and Special Education."

ISBN: 0230630073
Author: IRSSE
Published by: MACMILLAN INDIA LIMITED
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Chains That Liberate

This book discusses in detail the benefits of governance of family firms in an exhaustive manner. It is written keeping in mind the Indian business scenario. Each family business is unique in its size, composition, nature of business and industry, stage of growth, etc. There cannot be a 'one-size-fit-all' solutions for all situations. Yet, this book covers ideas that are highly effective in most of the situations and can be easily applied with minor modifications..

ISBN: 140392869X
Author: Jain, Rajesh
Published by: MACMILLAN INDIA LIMITED
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Case Study Solutions

The case study method is an important tools for teaching management, which blends classroom training with actual practice. This book has developed a technique for solving case studies and offers several case studies set in Indian environment covering the entire gamut of courses in Marketing Management..

ISBN: 1403924090
Author: Kaushal, H
Published by: Macmillan India Ltd.
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Capital Market

The Indian capital market has shown rapid transformation in the past five years and offers a world-class service to the investors. This book describes the various developments of capital market, both at the national and international levels..

ISBN: 140392645X
Author: Gopalsamy, N
Published by: MACMILLAN INDIA LIMITED
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Business Systems

Being at the core of recent development, Business Systems forms part of the most curricula of computer sciences and communications technologies. This book is written according to the latest (III Revised) DOEACC syllabi of 'O' and 'A' level course (Module M2-R3 and Module A2-R3) and covers all that will help master the Business Systems. While providing the most exhaustive and updated material on the subject, this book will also serve as an essential reading for students of BE/AMIE/BCA/MCA/BIT/MIT..

ISBN: 1403910340
Author: Not
Published by: Macmillan India Ltd
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Business Communication

Business Communication covers concept of communication, its elements and the various devices and modes of communication such as business correspondence, non-verbal communication, essay writing, speech and Management Information Systems. An important feature of the book is the fact that it deals not only with written communication but also with spoken communication including telephone etiquette and speeches within an organisation. This book is a must for all those who are involved in business or who are aspiring to move up the corporate ladder. It is a comprehensive guide to communication skills for corporate executives and business professionals. The book will be enormously useful to students of commerce, management, international business and sciences as the authors have taken into consideration the fact that +2 students entering a degree course as well as graduates from science disciplines, would not have been introduced to the concepts of communications and the book does that in an effective manner..

ISBN: 0230632971
Author: Ramachandran, K K, Lakshmi, K K, Karthik, K K
Published by: MACMILLAN INDIA LIMITED
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Business And Competitive Dynamics

The transition to the market economy has gathered pace all over the world leading to a highly competitive environment. The existence of WTO, IMF and MNCs etc on the world scenario has brought about changes all over the world. A slight change in global environment demands structural change in any organization. It is in this highly sensitive environment that we need to review survival competence of corporate, managing risk in multiple competitive situations and various tools and techniques being used in supporting business intelligence. Thus, an urgent need is felt to bring out survival strategies in global competitive era. Global mergers and acquisition; impact of globalization on FMCG industries; changing perspectives of human resources; are few of the dynamics of changes felt in present competitive scenario. The book aims to discuss the possible changes required for business in present scenario. It includes papers on the New Architecture of Competitive Business; Knowledge Management and Human Resources Dynamics; Competitive Dynamics in Banking and Finance; and Corporate Survival Strategies. The papers included in this book primarily focus on changing perspectives and upcoming challenges and to explore the possible strategies for survival and enhancing corporate competence. Simplicity of the language and application orientation is the main feature of the book. The book will be useful for students, academia, researchers, and practitioners with interest in business and competitive dynamics..

ISBN: 9780230635159
Author: Goyal, D P
Published by: MACMILLAN INDIA LIMITED
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Buiding Hope

Building Hope tells, from the trenches, what it's like to lead and manage a non-profit agency. Filled with insights, tips, lessons learned, and poignant stories, this book will help non-profit executives, board members, and volunteers alike leave work at the end of each day knowing they made a difference in the lives of others. With nearly twenty-seven years in the non-profit sector, John Bateson, executive director of a busy crisis center, has seen it all. Eager to share his knowledge, he explains what it takes to lead employees and volunteers, as well as how to satisfy the other stakeholders: donors, government officials, board members and, of course, service recipients. As Bateson demonstrates so eloquently, the relationship between non-profit organizations and all these stakeholders is built on trust, need, compassion, and--above all else--hope. But stakeholders expect a lot in return, like competence and evidence that the organization is making a difference in the community and the lives of others. Leading nonprofits competently is what this book is all about..

ISBN: 9780313348518
Author: Bateson, John
Published by: MACMILLAN INDIA LIMITED
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Bridging Digital Divide

Bridging Digital Divide is arguably the emerging paradigm of the century. The digital revolution is making profound impact on society and bringing radical change in all aspects of life. Any disparity in access to digital infrastructure can create cracks in society across social matrix. This book is an attempt to bring forth the issues dealing with bridging digital divide and contains research based articles contributed by multidisciplinary scholars of different countries. A compilation of 18 select papers/ case studies are included in the book into following three sections: Bridging Digital Divide * ICT for Development * ICT, Business and Management..

ISBN: 0230630359
Author: Garg, Rajendar K, Jaiswal, Mahadeo
Published by: MACMILLAN INDIA LIMITED
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Brand Seg'meant'ation

The book goes beyond existing concepts of demographic, psychographic and geographic segmentation and provides an approach, which could be used in addition, or over and above the existing concepts to increase brand effectiveness. Each strategy is supported with contemporary real-life examples which are relevant and, hence beneficial to the reader in today's challenging and ever-changing marketplace..

ISBN: 1403928614
Author: Kapoor, Jagdeep
Published by: MACMILLAN INDIA LIMITED
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Brand Management

The book presents the relationship between effective brand identity and creating, building and managing successful brands. It presents case studies from several successful Indian corporates. It also presents a toolkit to the management students for an in-depth study of branding. The book is comprehensive, easy to understand and is reader friendly..

ISBN: 1403930171
Author: Mathur, U C
Published by: MACMILLAN INDIA LIMITED
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Brainstorming For Creativity And Innovation

What would you do when you're faced with a problem that you think you cannot solve? Brainstorming for Creativity and Innovation helps you to discover how to solve any problem by applying the principles of Think, Ask and Do! This collection of humorous and thought-provoking illustrations will make you stretch your mind, look at situations from a new perspective and challenge conventional thinking. You can read this book anytime and anywhere. With sections such as Empowering, Negotiating, Problem-solving, Excelling, Imagining, Motivating, Innovating, Communicating and many more…you'll discover new ways to solve problems, manage your life, and achieve success!

ISBN: 9780230634626
Author: Batra, Promod, Batra, Vijay
Published by: MACMILLAN INDIA LIMITED
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Bloomsbury English Dictionary

ISBN: 0747562431
Published by: Macmillan India Ltd.
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Bloomsbury Concise English Dictionary

Aimed at everyone who wants to use English with precision and accuracy. The 90,000 headwords and 220,000 definitions cover all aspects of International English. Includes coverage of the latest terms from science, technology, the internet, the arts, media, business and finance.

ISBN: 0713674997
Published by: Macmillan India Ltd.
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Biodiversity And Quality Of Life

This book incorporates a sensitive and diverse assemblage of the various ideas in the discourse, put forward during the 2003 INSEE Conference on 'Biodiversity and Quality of Life', organised by the Centre for Development and Environment Policy at IIM Calcutta.

ISBN: 1403927448
Author: Sengupta, Nirmal & Bandyopadhyay, Jayanta
Published by: MACMILLAN INDIA LIMITED
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Best Practices In Personal Marketing For Professionals (Reprint)

A practical step-by-step guide for all professional service providers which will help them in gaining the critical edge in today's marketplace and in expanding their businesses. According to the author success is dependent on building relationships, making contacts, doing business development each day. This book provides a wealth of tips, tools, techniques to succeed in business and in life..

ISBN: 1403928533
Author: Boress, Allan, Cummings, Michael
Published by: MACMILLAN INDIA LIMITED
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