Tuesday, October 19, 2010

Business Communication

Business Communication covers concept of communication, its elements and the various devices and modes of communication such as business correspondence, non-verbal communication, essay writing, speech and Management Information Systems. An important feature of the book is the fact that it deals not only with written communication but also with spoken communication including telephone etiquette and speeches within an organisation. This book is a must for all those who are involved in business or who are aspiring to move up the corporate ladder. It is a comprehensive guide to communication skills for corporate executives and business professionals. The book will be enormously useful to students of commerce, management, international business and sciences as the authors have taken into consideration the fact that +2 students entering a degree course as well as graduates from science disciplines, would not have been introduced to the concepts of communications and the book does that in an effective manner..

ISBN: 0230632971
Author: Ramachandran, K K, Lakshmi, K K, Karthik, K K
Published by: MACMILLAN INDIA LIMITED
For more information, please visit www.indiabookmart.com

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